What exactly is Digital Marketing?

Digital marketing refers to the practice of promoting products, services or brands through digital technologies such as the internet, social media, search engines, mobile devices and other digital channels.

The main goal of digital marketing is to connect with potential viewers and investors and build long-term relationships with them by providing valuable information, engaging content, and personalized experiences.

As an artist, you have to treat yourself as your own individual business so marketing yourself and any upcoming projects is vital to your careert. Being an artist covers so many unique careers that require very creative promotion that traditional forms of marketing are not always as effective.

Whether you’re a burgeoning artist or a seasoned creative professional, Digital Marketing for the Arts is your compass to forging an authentic and enduring artistic identity in the digital realm.